by wightcomputers | Aug 2, 2017 | Uncategorized
In my consulting work with class-leading B2C service brands around the world there is increasing recognition that focus on ‘customer service’ (an input) is the wrong place to start. By far the most effective strategy is to reframe and consider ‘customer feeling’...
by wightcomputers | Oct 23, 2015 | Uncategorized
Extract © Nick Drake-Knight The Complete Guide to Continue & Begin Fast Coaching® Drake-Knight,N., Pollinger, 2016. Plagiarists will be ridiculed mercilessly. Milton Erickson was the master of analogue marking. Erickson is known as the father of modern...
by wightcomputers | Jun 25, 2015 | Uncategorized
My new book ‘What We Want: Patterns of Customer Desire™’ will be released soon. Below is an extract, introducing the learning principle of ‘Patterns Which Connect’, an operating method beneficial to all service providers. Enjoy this brief...
by wightcomputers | Aug 25, 2014 | New Code Continue & Begin®
Continue & Begin® first emerged in the 1990s as a means of strengthening ego and belief systems in adult management students. Continue & Begin® enhanced self-worth and stimulated personal belief in opportunity and possibility. It proved remarkably effective....
by wightcomputers | Apr 25, 2014 | Troubled Families
Continue & Begin Fast Coaching® is content free; that is, the model is a framework through which we can address a diverse range of people development issues. Here’s an example of Continue & Begin Fast Coaching® in use in the context of a ‘troubled family’, a...
